about frakturdesign

I like design. I like Germany and Pennsylvania Dutch culture and history. I like patterns. I like symmetry. I like simple. I like intentional.

An early interest in history, printing and Europe has evolved into my passion today.

Art has always been my favorite form of self expression, specifically 2d and 3d design. 

Art has always been my favorite form of self expression, specifically 2d and 3d design. Some may not consider it a true “art” because design typically serves an underlying purpose. Something based out of necessity rather than solely expression. I want to challenge that thought. I think design can be done as art for art’s sake.

Fraktur (German: [fʁakˈtuːɐ̯] (listen)) is a calligraphic hand of the Latin alphabet and any of several blackletter typefaces derived from this hand. The blackletter lines are broken up; that is, their forms contain many angles when compared to the curves of the Antiqua (common) typefaces modeled after antique Roman square capitals and Carolingian minuscule. From this, Fraktur is sometimes contrasted with the “Latin alphabet” in northern European texts, which is sometimes called the “German alphabet”, simply being a typeface of the Latin alphabet. Similarly, the term “Fraktur” or “Gothic” is sometimes applied to all of the blackletter typefaces (known in German as Gebrochene Schrift, “Broken Script”).

The word derives from Latin frāctūra (“a break”), built from frāctus, passive participle of frangere (“to break”), the same root as the English word “fracture”.

I stole that 100% from Wikipedia. Consider the source cited.

My day job is in marketing. This is not part of that. This is strictly an outlet for me to push past my comfort zone and display what is in my mind. I want it to organically and naturally progress. That being said, this will be exclusive, small runs of products with limited availability and maybe puzzles to solve for the right to purchase. 

I want to maintain a theme to this project. Johannes Gutenberg, Albrecht Dürer, Germany Culture, Pennsylvania (Pa) Dutch Culture, Hex signs, Printing Methods, history, symmetry, simple, intentional. These are all things that I want to associate and adhere to for this journey. I will make products for sale, they will be limited runs. Intentionally done. Locally sourced. For someone else.

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Being here, reading this, I believe it’s for you. Join me on my journey. I hope it will be inspiring and insightful. I want to learn and teach and express and play. This is the most excited I have been about a project in a long time.

frakturdesign